Comments on: 12 Ways To Market An Ebook

By: How To Market The Crap Out Of Yourself | Freelancedom

How To Market The Crap Out Of Yourself | Freelancedom — Mon, 09 Aug 2010 12:32:42 +0000

[...] 12 Ways To Market An Ebook, Product Placement: The Resume T-Shirt Pass it [...]

By: Special Guest Post With Susan Johnston « Hell Or High Water

Special Guest Post With Susan Johnston « Hell Or High Water — Mon, 03 May 2010 10:39:26 +0000

[...] marketing strategies to help readers find your eBook. I wrote a more detailed post about all my marketing plans on Freelancedom, but social media, enewsletters, and word-of-mouth can be excellent promotional [...]

By: Christina

Christina — Sat, 01 May 2010 13:28:37 +0000

This is the first time I read about ways to marketing an ebook. I am not promoting an ebook but I will soon and this is going to be useful. Thanks.

By: Freelancedom » Blog Archive » Coffee Break: Burnt Out or Blessed?

Freelancedom » Blog Archive » Coffee Break: Burnt Out or Blessed? — Fri, 30 Apr 2010 18:15:46 +0000

[...] hey guys. What’s up? What? What’s that? Why yes, I did run a brilliant guest post by Susan Johnston in mid-April and then drop off the face of the planet. You’re absolutely [...]

By: Chelle

Chelle — Wed, 21 Apr 2010 04:50:07 +0000

These are all really good tips. I will have to look into mail chimp, it seems pretty promising to try out for free to begin with. For me the hardest part is the social media aspect…it takes a lot of time and perseverance!

By: Susan

Susan — Tue, 20 Apr 2010 17:47:25 +0000

Steph, I’m sure your eBook will be fab! There’s definitely a need for it.

I wanted to add two more ideas I had after sending you this post:

1) Affiliates. It takes some work to set up, but the great thing is that you only pay when they make a sale (whereas ads are often paid on a monthly basis or by the click). This is more involved than I want to do right now, but I may explore affiliates in the future.

2) Your alma mater. I emailed one of my former profs in Emerson’s Professional Studies program, and he was pretty excited, so he passed it along to some of my classmates and gave me a few other suggestions for promoting within the Emerson community.

By: Steph Auteri

Steph Auteri — Fri, 16 Apr 2010 15:10:14 +0000

I’d like to thank Susan once again for creating such a brilliant post for Freelancedom. Now I wait with bated breath for book launch day.

I’m also now feeling a bit of performance anxiety. How am I supposed to follow this post??

By: Susan

Susan — Fri, 16 Apr 2010 14:54:28 +0000

Excellent. This has really inspired me and reignited my interests! I’ve had an ebook and related products on the brain for awhile, but know I’m a year out from that. In the past, a year would have seemed like 7, dog years. I would have given up in month 2. Now I’m trying to be deliberate, create enough content and momentum to start a newsletter, then some guest posting, then introduce a free ebook, slowly build up a loyal following based around valued content, then paid products.

I really admire how you’ve built a following and love your content! (directed to both Susan and Steph

By: Carlee Mallard

Carlee Mallard — Thu, 15 Apr 2010 17:48:53 +0000

Steph, I just had my first ever guest-post yesterday, too…

Except really way not as cool as this one because…

Susan, this is a such a fantastic example of GOOD promotion, using a guest-post on another blog in your niche, and providing actual HELPFUL information as part of your own promotion to the point where I would actually want to buy your eBook just because you seem so knowledgeable (plus warm n fuzzy doesn’t hurt, either!)

Awesome job, guys!

By: Beyond Writing an E-Book – Tips on Pricing, Marketing, and Landing Pages for E-Books

Thu, 15 Apr 2010 17:29:36 +0000

[...] – my friend Susan Johnston of The Urban Muse just wrote a fantastic post called 12 Ways to Market an eBook, on Freelancedom. Check it out! Need more — or different — answers? Ask [...]