Is Your Business Flailing? Your Rates Aren’t The Problem

I'm so awesome they're throwing money at me.

Is business so slow you’ve considered lowering your rates?

I’ve considered taking similar measures in the past but, chances are, your rates ain’t the problem.

(And pushing non-stop contests and discount coupons will only cheapen your business, and make you seem desperate, so why don’t you dial that down, too?)

When I first launched my coaching business, I struggled with setting my rates.  Why? I was afraid. Would coaching rates turn off those who were used to consulting rates? Would my target client have the money to hire me? And if they did have the money, would they want to pay professional rates for someone who was such a n00b? Would I pay that much for me?

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