Your Online Platform: A Checklist of Website Essentials

November 8, 2011 by 1 Comment

I'm in love with my website. Is that conceited?

Earlier this year, I blogged about whether or not an editor would judge you if you didn’t have some sort of online platform. (Short answer: Yes.)

Since then, several clients have asked me for help in overhauling their own professional sites.

Which can be difficult. A website is a very personal thing. There’s no one right way to do it. It’s up to you to surf the web and bookmark examples of websites you like, making notes on what works and what doesn’t, and drawing up wish lists of your must-have features.

It’s also up to you to figure out what message you’re trying to convey (unless, of course, you hire a branding consultant).

What I can do is provide freelancers with a handy checklist of the basics they should include on their professional site. [Read more…]

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Will An Editor Judge You If You Don’t Have An Online Platform?

May 6, 2011 by 4 Comments

Yes. She is quietly judging you.

 

As a writer, do you need to have a website or blog?

It’s a question I’m asked pretty regularly by coaching clients, blog readers, and other freelance writers.

My response? Well, I can’t speak for all editors out there but, during my time fielding intern and blogger applications, and freelance queries, I always did the same thing.

If a website, blog, or Twitter URL did not appear as part of the writer’s email signature, I immediately googled their name so as to find it myself.

And if I didn’t find it?

I immediately questioned the abilities of the writer.

[Read more…]

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My New Web Platform Has Launched!

April 5, 2010 by 9 Comments

You guys. I’m so excited I could puke. Last night, my (darling, beloved, uber-talented, handsome) husband put the finishing touches on my new web platform, and then set it to go live. Ever since then, I’ve been gazing at it lovingly, clicking between the different tabs and feeling giddy.

I tasked my husband with this project back in the fall, when I first entered my career coaching certification program. My professional site was feeling a bit out of date, and I wanted a more comprehensive platform that would present me as a writer, editor, and coach in a fairly seamless manner. Voila. Would you like the grand tour?

[Read more…]

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