Archives for September 2011

How to Start from Scratch with a New Niche

September 27, 2011 by 1 Comment

This is a metaphorical lump of dough.

Like any good love affair, even a thriving writing career can get into a slump. And by “slump,” I’m not referring to the lean times in your typical feast-or-famine cycle. I’m referring to a successful business that — for some reason or another — you just feel bored with.

You know the feeling: Every targeted press release seems to say the same thing. Every forthcoming book you’re offered for review seems to have the same premise. And when your favorite sex toy purveyor offers you the latest and greatest vibrator with all the bells and whistles, you just feel meh.

While your niche may once have been a passion (and perhaps still is), it doesn’t seem to leave room for all the new interests in your life.

But is it worth it to switch gears? Will food editors be interested in a piece from a veteran health and wellness writer? Will tech editors care what the go-to sex columnist has to say?

[Read more…]

Filed Under: career path, writing Tagged With: , , ,

Want Freelance Success? Watch Your Health

September 22, 2011 by 4 Comments

At the beginning of June, I started ghostwriting an ebook with a very aggressive timeline. I didn’t take on many other projects during that time, aside from a blog post here and there, and some copyediting work. I also didn’t take breaks for lunch. I stopped going on my afternoon walks. My topless living room yoga sessions became far less regular. And I ate a lot of takeout Chinese.

Finishing that project (the last of the edits were completed in mid-August) was like coming up for air. It was freeing, but I also felt burnt out and unmotivated. I lost all momentum. For weeks, I did the bare minimum, telling myself I’d get back in the saddle after “that trip” or “that holiday weekend.” But I never did.

Then I started making yoga a bigger part of my life* and, suddenly, I was able to jump into new coaching work, start singing funerals again, and write a book proposal. Magic? Not quite. [Read more…]

Filed Under: balance, productivity Tagged With: , , , , , ,

Should You Add Ghostwriting to Your Freelance Toolbox?

September 16, 2011 by Leave a Comment

Just the other month, I asked if you write for the bucks or the byline. As someone who had stumbled into a fairly steady stream of ghostwriting and co-authoring work completely by accident, I wondered: Is my ego too big to give up the byline? Should I suck it up because the money is good? How do other people feel?

Then I decided, why not just add it to the mix? Because — as someone who juggles sex writing, career coaching, funeral singing, and (now) ghostwriting — I’m all about finding that perfect mix.

Of course, if I was going to be serious about this, there was only one person I could turn to: the lady who wrote the book on ghostwriting. [Read more…]

Filed Under: book review, writing Tagged With: , , ,

Looking for Fulfillment? Don’t Hold Out for Perfect

September 13, 2011 by 3 Comments

For the past seven years, I’ve had a love affair with the self-help genre. I’ve devoured books like Only French Women Get Fat and The Flex Diet looking for solutions to my body hate. I’ve gobbled up books like Introvert Power looking for validation. I’ve read and re-read books like Naked, Drunk, and Writing and The Boss of You, chasing career success. I’ve turned to cliche classics like Don’t Sweat the Small Stuff in order to manage my mood.

There’s a lot of hate out there for self-help books, from people saying they provide false promises and lead readers to fruitlessly pursue perfection. And while I don’t look at these books as the answer to my everything, instead opting to apply what resonates with me and leave the rest, there’s definitely truth to the fact that people have a hard time being happy unless they feel they’ve achieved it all.

The other week, J. Maureen Henderson of Generation Meh wrote something on Salon that resonated with me. She described happiness as a jigsaw puzzle we could only lay claim to “once we’d carefully laid all of the pieces — careers, relationships, sense of self — into their rightful place.”

It was something that rang true.

[Read more…]

Filed Under: balance Tagged With: , , , ,

The LinkedIn Lowdown: How To Pump Up Your Social Media Campaign

September 7, 2011 by 2 Comments

I'm quoted in here, yo.

I create content for online magazines. I blog here at Freelancedom. I spend way too much time on Twitter. I get all my news from whatever I happen to be subscribed to in Google Reader. I spend my days seated in front of this laptop and, when my phone rings, I get confused. Why didn’t they just text or email? I wonder. (God I’m a recluse.)

My husband, meanwhile, works full-time for SocialFlow, a social media startup that optimizes tweets. He has a web development business on the side. He’s always glued to his Droid, and he uses Foursquare even when we’re at the goddamn recycling center.

His best friend says we’re “so Web 2.0.”

Yet I avoid Facebook. I’m not as active on LinkedIn as I should be. And when Google+ launched, I wanted to flee the country (or at least my inbox). Am I missing marketing opportunities?

[Read more…]

Filed Under: book review, marketing Tagged With: , , , , , ,

Spill It: Are You Working Through the Long Weekend?

September 1, 2011 by 2 Comments

Michael and I were supposed to travel up to Vermont this weekend for an incredible Labor Day Food, Wine, & Rejuvenation retreat. There were going to be daily fitness classes. Kayaking. A field trip to the Green Mountain Sugar Shack. Hot tubbing. A fire pit. A folk and blues festival. Food and wine pairings. Lots of other things. OH MY GOD IT WAS GOING TO BE INCREDIBLE.

Then, Hurricane Irene happened, and Vermont was hit pretty damn hard. The retreat, understandably, was canceled.

My yoga instructor told me I have to find a fun replacement for those canceled plans.

But here’s the thing.

Most of the time, I’d rather be working than doing anything else. [Read more…]

Filed Under: balance, spill it Tagged With: ,