Is It Worth It To Drop Several Hundred Dollars on a Writing Conference?

I am a cheap bastard. Instead of spending money on pricey project management systems, I run my life through Google and GQueues. I avoid paid teleclasses and webinars in favor of business books that I dog-ear and pore through over and over again. I even married a web developer so I could get him to build all of my websites for me. (Okay. I married him for other reasons, too.)

And just a few weeks ago, I was out at a restaurant when I realized there was a massive hole in the crotch area of my only pair of jeans.

My mom proceeded to make fun of me for being too poor to buy new pants.

(Then she pity-bought me new pants so, really, who wins here?)

Still, back in 2012, I vowed that I would start investing in my business instead of cutting corners all the damn time. In the spirit of that, I hired designers to pretty up my Starter Kit, and to create a color palette and a logo for a side project. I became a paying member of ASJA. I re-joined Freelance Success and started subscribing to a slew of literary magazines (Poets & Writers, The Sun, Creative Nonfiction, Oxford American), educational organizations (Toastmasters), and freelance services (Duotrope). I plonked down a couple thousand dollars for yoga teacher training.

And just last week, I went to a professional writer’s conference, for which I dropped $338.  [Read more…]

Top-Notch Marketing Tool: The Panel

This past weekend, I attended the ASJA 2012 Writers Conference, which I had been freaking out about for months. I was invited to speak on a panel about sex writing and, not only did the prospect of speaking to a crowd of professional journalists and authors intimidate me, but I felt self-conscious about the fact that I was the only panelist without a book. (It didn’t feel right to count the ebook I’d co-authored the other year.)

I worried: Would attendees think I wasn’t accomplished enough to give them advice? Would they roll their eyes as I hid behind my notes and stuttered over my words? Would they riot over the fact that the organization had allowed such a poor public speaker to have access to the mic? (I have an over-active imagination… )

As per usual, I was overreacting, and I made it through the panel alive. And after that, I was able to enjoy the other panels and presentations throughout the day. I found it to be a great opportunity to see how others structured their panels. I was able to see what worked, and what didn’t. And at the end of the day, I was convinced: I should do this again.

Putting together a panel — whether at a major conference or as a smaller, standalone event — can be a great marketing tool. It can help you establish yourself as an expert. It can bring you into contact with other luminaries in your field. It can raise your visibility. It can strengthen your writing resume. It can even act as a source of income!

But putting together a successful panel? That’s something else. [Read more…]

Link Love: March 19, 2010

It’s been a long, ridiculously busy week and, I must admit, I’m feeling a bit burnt out. Which is why, last night, I forced myself to step away from my laptop and indulge in an evening of Netflix+hot cocoa. Still, work goes on, and I completed a copywriting project for a new client, had my very first career coaching appointment, and got back into the bloggy swing of things. I’d still like to write up a guest post, organize the content for my new online portfolio, and make some headway on my e-book but, you know…we’ll see how that goes. 🙂 In the meantime:

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I Skipped SXSW. Am I An Idiot?

So apparently, just about everyone in my Twitter feed was at South by Southwest (SXSW) this past week, a conference (and seemingly non-stop party) that somehow brings together “music, independent films, and emerging technologies.” It’s that last that is of greatest interest to me and, as the web developers, bloggers, content producers, and new media entrepreneurs in my feed live-tweeted talks and workshops, party-hopped, and networked, I started to feel that I was totally missing out.

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